Few items of apparel are as iconic as Max Mara’s camel coat, a cashmere wrap coat that is, arguably, one of the most in-demand pieces of womenswear ever produced. It has been the mainstay of the Max Mara house, founded in 1951 as a Ready-to-Wear high fashion designer. Initially focussed on the Italian marker, the Reggio Emilia outfitters offer a full range of fashions, accessories, fragrances and jewellery to an international customer base. The label has also ventured into couture and has an acclaimed bridalwear range.
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